Our mission is to change the preconceptions of the bridal industry, creating bridesmaids and bridal pieces in an ethical way that you will want to wear again and again.


With 92 billion tons of clothing ending up in landfill every year, the fashion industry is one of the worlds biggest polluters.

Bridal is one of the worst offenders for single use fashion and we want to change that. By treating staff fairly, designing and customising for re-wear, using considered fabrics and recyclable packaging we can make a difference.